I say it the way it is but in a polite way. I love deadlines. I use data to inform my direction. I’m good at this marketing stuff.
Creativity is great, but in order for it to get you new business it needs to be grounded in data. My quantitative and qualitative experience in customer research informs campaign direction.
A lot of people think that anyone can be a writer, I strongly disagree. I’ve put a lot of years and practise into writing.
Unfortunately some people underestimate the value of events. Events are one of the best ways to understand your customer. It’s a chance for you to intrigue and entice them. Don’t waste that opportunity with a lacklustre inexperienced approach.
Below are some employers and clients that I have worked for and with in the past.